Jaelynn Burkamper
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SPATIAL DESIGN | VISUAL MERCHANDISING | ​PRESENTATION DESIGN

Roberts Beauty
Trade Show Events

BRAND: Roberts Beauty
ROLE: Creative Manager
YEARS: 2019 - 2022
CONTRIBUTIONS:
3D Design
Email Marketing
Event Planning
Experience Design
Graphic Design
Interior & Spatial Design
Mockup & Rendering Ability

​Presentation Design
​Print Design
Trend Forecasting
User Experience
Visual Merchandising
Way-finding Design
Web Design
​At Roberts Beauty I’m responsible for helping plan, organize, and execute major marketing events and initiatives at industry-wide events and trade shows. Experience design has always been a personal passion of mine. I love thinking about a consumer experience in a very tangible way–what do they see, touch, interact with and take away from the overall event. For Roberts Beauty events I help drive the overall creative direction. I work within the parameters of the event space and the company budget to make the best use of the space possible. I design all the signage, touchpoints and help merchandise the product displays. I design and develop the presentation and marketing materials to support the sales team's efforts. I look for as many ways to add value to the consumer experience as possible including providing takeaways such as a trend forecast and market research guide. 
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DISPLAY & PRODUCT DESIGN
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VISUAL MERCHANDISING & GRAPHIC DESIGN
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PRINT DESIGN & EXPERIENCE DESIGN
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DISPLAY DESIGN & EXECUTION
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SPATIAL DESIGN & BOOTH GRAPHICS
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PRODUCT DISPLAYS & SPATIAL DESIGN

Fake It & 
Then Make It


Mockups…an underrated but very important skill that every designer should have in their tool kit and one that I’ve mastered. Being a very visual learner and communicator, my imagination allows me to quickly envision an idea however, I’ve learned through managing a team that not everyone shares that way of thinking. By providing visual assets to help communicate ideas and goals, I’ve been able to communicate big-picture ideas clearly and effectively to other departments and team members.
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